you are here: home page | Philosophy | Demand Creation

 

! DEMAND CREATION !

Technical Sales 

Investment into Projects

is NOT

COMMODITY Sales

Focus:

Get Customer’s Purchase Order

Bring up Month-End Business Numbers

DEMAND CREATION Technical Sales MUST Cover 

All Stages of the Project Design-Chain with Engineers

Identifying Customer’s KEY Decision Makers

Understanding Individual Stakeholder Needs

From Raw Material to Final Product

 

It’s perfectly understood in the Electronics Market, Depending on the Complexity of the Design and Efforts needed for Engineering, Testing and Passing all necessary Certifications (e.g. in Automotive Applications), it may take up to two / three years from Kicking-Off the Project Development until Start of Production.

e.WO offers Demand Creation Service in native German Language for Non-European Firms, promoting their Technologies to a wide Customer Range across Germany / Austria / Swiss

Covering a wide range of Customers, from Engineering Offices and little market segment focused Specialist Companies, over Mid Size Players to large Market Leading OEMs

To Successfully Promote and Position Cutting Edge Hard and Software Technologies, Identifying Fitting Customers and Decision Makers within Target Clients is Key for Design-In Success

Addressing Manufacturer’s Key Technology Messages to R&D, from Engineers to Managers and technically skilled Purchasers / Marketing Experts